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A MASTERS 40+ LONGEVITY SYSTEM

Founder Rob Davis (2).png

SUSTAINABLE INTENSITY

Injury Equation Eliminated

Old programming equated intensity with technical complexity and high impact—snatches, muscle-ups, box jumps. Those create massive stimulus... and massive wear. Sustainable Intensity strips that risk while keeping the metabolic fire raging. Research on masters athletes shows controlled, repeatable loading preserves power output longer than explosive, high-skill movements. We're applying that data daily: you get the endorphin rush and PR feeling without the MRI follow-up.

SUSTAINABLE INTENSITY

Intensity Redifined

Intensity isn't heavier barbells or faster kipping pull-ups - it's relative effort pushed to the edge of your current capacity. We hit 90-95% effort zones with tools that don't accumulate damage: sled pushes that tax the engine without shearing knees, rower intervals that spike heart rate without impact, carries that build grip and core under load that scales perfectly to your age and history. You leave smoked, but your joints don't pay the bill tomorrow.

SUSTAINABLE INTENSITY

Built for Lifetime Accumulation

This isn't about peaking for one Hyrox race - it's about stacking sessions that compound over years. Every workout is calibrated so recovery is fast and complete, allowing higher frequency and true progression. You train 4-5 days a week, hit new benchmarks quarterly, and wake up at 55 feeling stronger than you did at 45. Sustainable Intensity turns effort into longevity, not burnout. It's the fire that never goes out because we feed it smart.

Sustainable Intensity

Maximum effort engineered for decades of output, never for injury.

#HEADSTRONG

#LOYAL

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